Get Found on Google: Set Up Your Business Profile

People search on Google every day. They look for places to eat, shop, or get help. If your business isn’t there, someone else is getting the click.

Google Business Profile is a free tool. It helps people find you on Google Search and Maps.

It takes less than 10 minutes to set up.

You don’t need tech skills. You just need to follow a few simple steps.

What Is Google Business Profile?

It’s your public business listing on Google.

When someone types “barber near me” or “graphic designer Sydney,” profiles like yours show up.

You can add:

• Your name
• Address
• Phone number
• Website
• Photos
• Opening hours
• Services
• Products

People can also message you or leave reviews.

Why You Should Use It

Still not sure?

Here’s what happens when you set it up:

• You appear in the top local results (Google’s “3-Pack”)
• You get more clicks than businesses without it
• People trust you more when they see reviews and photos
• You get direct bookings and calls from the profile
• It costs you nothing

Local profiles get up to 700% more clicks than regular websites alone.

If your competition is on it and you’re not, you’re falling behind.

Step-by-Step Guide

You’ll need a Gmail account. Log in before you begin.

1. Go to Google and search “Google Business Profile”
2. Click “Get started”
3. Enter your business name
4. Choose a category (like plumber, cafe, or website designer)
5. Select whether you have a physical location or serve an area
6. Add your contact details (phone and website)
7. Choose your service areas
8. Add opening hours (use real times)
9. List your services (e.g., “tattoo removal” or “WordPress design”)
10. Write a short, clear description (what you do, who you help)
11. Upload a few real photos (your shop, your work)
12. Verify your listing (usually a video of your location)

Extra Tips

• Add at least 5 services using keywords people search for
• Ask friends or clients to leave a review using your shareable link
• Post updates like “New menu now live” or “Now offering online consults”
• Keep your info updated. Google rewards active profiles
• Test your listing by searching for your business after setup

Ready to Start?

Do a quick search for your type of business. See who comes up.

Is your name missing?

You can fix that today.

Google Business Profile is free. It brings real results. And it works for nearly every local business.

What will people find when they search for you?